It is well known fact that, packaging is an essential part of successful new product launch. Creation of the eye-catching box increases sales and leads to a desired outcome. Russian designer Nikita Konkin came up with a fun design concept for packaging pasta. It consists of a box with a cut-out image of a woman with a beautiful hairstyle, where different types of pasta are turned into a fabulous hairstyles. This pasta will sure be the star of a display.